The internet did not wait for the opening whistle.
Within minutes, viewers were branding the speech “cringeworthy” and “schlock,” and questioning why a Hollywood star was delivering a motivational address before the sport’s biggest match at all. “Why was it necessary to have Tom Cruise at pre-game?” one wrote. “I don’t think of Mr Cruise when I think of ‘soccer’ or FIFA World Cup.“
The sharpest reaction came from a man paid to talk about football for a living. On ITV’s live coverage, Manchester United legend Roy Keane watched Cruise fill the big screen and asked the question millions were already typing: “He isn’t going to sing, is he?“
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